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Tag Archives: social media

Series 1 Episode 1: Getting Started

To a lot of people, social media consists of posting pictures of cats, today’s lunch, funny videos and memes on Facebook. But for business, it’s a cost-effective — and even free — way to engage with your customers and prospects, build your brand, and maybe even sell your products and services. And that’s just the beginning […]

Series 1 Episode 2: Selling On Facebook

Selling On Facebook   The point of having your business on Facebook is to sell stuff — your products and services, preferably, You also want to make connections with customers and prospects, and buld and strengthen your brand. There’s nothing wrong with posting other things on your business’s or professional practice’s Facebook page but that’s […]

Series 1 Episode 3: Customer Service on Facebook

It’s inevitable. When you put up a Facebook page for your business or professional practice, you’re gonna hear from people who love you – and from people who hate you. Or they’re already customers and have service or support issues and your normal channels just aren’t getting the job done. Perhaps your customer support has […]

Series 1 Episode 4: Twitter, Snapchat and Pinterest

Let’s talk about Twitter. Some say it’s dying, it’s not important or that they just don’t understand it. Fair enough. When it started out, Twitter or tweeting was limited to 140 characters. Now, it’s still relatively limited but you can retweet other people’s stuff, include links and images and get around that limit. But what […]

Series 1 Episode 6: How To Do It

Show 6 How To Do it We’ve discussed Facebook, customer service, Twitter, Instagram, Pinterest, Snapchat and more in previous shows. Now let’s talk about putting it all together. First, you do have a website, right? If not, better get one going, pronto. If you need help, drop a note to newbusiness@modentinc.com to get started. But let’s assume […]