Miami Spice
Miami Spice is a mouth-watering restaurant promotion showcasing the very best cuisine across Miami.
The Ask
Brand creation and launch. Website design, collaterals and billboards production.
Strategy/Results
The website and promotions were launched successfully. Nowadays Miami Spice is one of the most successful tourism programs from GMCVB to help promote south Florida’s cuisine, and one of the most recognazable brands organized by the GMCVB. The website invites visitors to try different exquisite dishes and visit the best restaurants in town with delightful images and offers. Also developed street pole banners and car wraps.
Services used: Advertising & Graphic Design, Branding & Strategy, E-commerce & CMS, SEM & Analytics, Web & Mobile UX